BT Workforce Wi-fi

We were asked by Pretzel films to create this explainer animation. Using BT’s suite of 2D brand icons as a starting point, we created a technical illustration view of a town and surrounding countryside.

In each scenario a vehicle drives in to the scene, connecting to WiFi hotspots as it goes. The scenarios cover Healthcare, Police, Utility and Logistics, and once arrived we transition into split screen to explain to the viewer how Workforce Wifi could work for them.